Know the odds TV Ad

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Voice over:

"You’re more likely to find buried treasure than win the top prize at the pokies. Know the odds and gamble responsibly.

Visit gambleaware.vic.gov.au.

Authorised by the Victorian Government, Melbourne."

About this ad

This ad was created as part of the 'Know the Odds' campaign, launched in May 2010 to encourage Victorians to ‘Know the Odds' and gamble responsibly. It addresses some of the myths around the odds of winning and encourages responsible gambling with practical tips for staying in control.

This campaign is the final stage of a multi-phased campaign that has targeted people who have a problem with gambling, those who are at risk of developing a problem and family and friends of gamblers. Research has shown that all of these phases have resonated with the target audience.

 


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